Tuesday, November 18, 2025

HUAWEI Celebrates a Successful Community Fun Run and Launches the Light Up Your Active Rings Online Challenge

HUAWEI Marks a Successful Community Fun Run and Invites Users to Continue the Journey with Light Up Your Active Rings Online Challenge

Manila, Philippines (November 10, 2025) – HUAWEI, in collaboration with RUNRIO, GCash, Shopee, Leslie’s, Nature’s Spring, and Universal Robina Corporation (URC), brought the community together for the highly anticipated ‘Active Rings’ Fun Run on November 8, 2025, at the iconic SM Mall of Asia Complex. The event celebrated fitness, camaraderie, and the spirit of an active lifestyle, leaving participants energized and inspired.

Exclusively for HUAWEI’s community, the 5KM Fun Run attracted 1,000 participants, ranging from beginners to seasoned runners. The scenic route, which passed iconic landmarks like the MOA Eye, turned the morning into a vibrant celebration of fitness, innovation, and the city’s charm.

The event marks the latest milestone in HUAWEI’s Active Rings movement, a campaign designed to inspire Filipinos to lead healthier, smarter, and more connected lives through innovative wearable technology.

Celebrating Movement and Community: A Fun Run to Remember

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Participants were greeted by a vibrant Race Village, complete with an interactive photo wall, giant inflatable displays, and engaging partner booths, setting the stage for an exciting day of fitness and fun.

After all runners crossed the finish line, the top three male and female finishers were celebrated for their exceptional performances. In the women’s category, Jennifer Barlis took first place with a time of 25 minutes and 11 seconds, followed closely by Carizza Joy Sotalbo at 25 minutes and 36 seconds, and Katrina Alyss Co in third with 25 minutes and 56 seconds.

In the men’s category, Edzel Baritua claimed the top spot with a finishing time of 16 minutes and 26 seconds, narrowly surpassing Joseph Fontamillas, who finished in 16 minutes and 29 seconds. Jerssylee De Vera completed the podium in third place with a time of 16 minutes and 47 seconds.

For many participants, the run also highlighted the benefits of HUAWEI wearables. “What I like most about my HUAWEI WATCH is that its heart rate monitoring, sleep tracking, and distance measurements are very accurate. It really helps us athletes push ourselves and improve our performance, especially during runs like this,” said Edzel Baritua, who claimed first place in the Men’s Race.

Long-time HUAWEI user Jennifer Barlis, who secured first place in the Women’s Race, echoed the sentiment, emphasizing how the HUAWEI WATCH series has helped her better monitor her health. “I’ve been a HUAWEI user since 2013, and my favorite feature of the HUAWEI Watch is its long-lasting battery. The integrated HUAWEI Health App is also invaluable for tracking performance and overall health, thanks to its accurate tracking features,” she shared.

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Many participants expressed their excitement and appreciation for the event. “It’s really fun to be part of the HUAWEI Running Community. The people are so competitive. It was my first time joining, and it was such a refreshing experience. My HUAWEI wearable helped me track my speed and performance, and all the features I need as a runner are in the HUAWEI Health app,” shared Carizza Joy Sotalbo, second-place finisher in the Women’s Race.

Third-place winner Katrina Alyss Co also shared her enthusiasm: “It’s my first time joining the HUAWEI Active Rings Fun Run, and I finally got the opportunity to participate. This event inspired and motivated me because I got to see other runners who share the same love for running that I do.”

Shopee and GCash: Technology for Every Lifestyle

The event seamlessly combined smart lifestyle convenience with community fun through engaging partner activations. At the GCash Watch Pay booth, participants could link and activate their GCash accounts directly on their HUAWEI smartwatches, making cashless payments easy and accessible from their wrists.

Adding to the excitement, content creator and influencer James Afante livestreamed the event, capturing the energy from the starting line to the finish. His livestream highlighted real-time runner interactions, the vibrant atmosphere on race day, and behind-the-scenes moments, showcasing the vital role of community in maintaining motivation and consistency in fitness.

These collaborations underscore HUAWEI’s dedication to integrating fitness with modern lifestyle convenience—creating a seamless intersection of technology, health, and community.

Keep Moving with the Light Up Your Active Rings Challenge

Light Up Your Active Rings

Following the success of the on-ground event, HUAWEI extends the spirit of movement through its “Light Up Your Active Rings” Online Challenge via the HUAWEI Health App, running from November 8 to November 30, 2025.

Participants can join by clicking the event banner in the HUAWEI Health app and registering or by signing up with this link. Upon burning 1500kcal within the challenge period, they get to earn an exclusive virtual “Manila Medal.” Participants are invited to share their accomplishment on TikTok by posting a video of themselves with their unlocked Manila medal. Just include the hashtags #LightUpYourActiveRingsPH and #EnjoyYourMoment and tag @HuaweiMobilePH in the caption.

One standout participant will be selected to win a HUAWEI WATCH GT 6. The winner will be announced on December 15 through HUAWEI’s official Facebook page.

This challenge encourages the HUAWEI smartwatch community to maintain their active streak and celebrate everyday movement—whether they’re running, cycling, or walking toward better health.  

A Smarter Way to Stay Active

The HUAWEI Active Rings Fun Run not only demonstrated the power of innovative fitness but also brought communities together through innovation, movement, and Filipino pride.

Thanks to strong collaborations with RUNRIO, GCash, and Shopee, the event highlighted how technology can empower individuals to achieve their goals, stay motivated, and live smarter every day.

To learn more about HUAWEI’s ‘Active Rings’ campaign and explore its line of wearables, visit HUAWEI’s official website or follow their social media accounts on Facebook and Instagram.

Monday, November 17, 2025

SM Prime: Living in Tomorrow’s Water-Resilient Future

At SM Prime Holdings, Inc. (SM Prime), water stewardship has come a long way since its early initiatives. As part of its environmental sustainability strategy, the programmatic Water for Tomorrow campaign looks beyond water recycling and efficient water management.

SM Southmall in the late 90’s. Located in the water-challenged area of Las Pinas, the mall was the first to have a sewage treatment plant (STP) for water recycling. It opened to the public in 1995, followed by SM Bacoor in 1997, saving a significant volume of water otherwise used for flushing.

For SM Supermalls, this urgent call to action to protect and preserve a valuable resource makes any large-scale investment in water security a sound opportunity to do good for both people and planet.

Amplified impact

A community solution. At the launch of SM City Baguio’s Rainwater Treatment Facility (RTF), innovation meets sustainability and sets a benchmark for water efficiency.

With 89 malls nationwide, SM Supermalls high-impact yet practical water management systems and circularity practices build long-term capacity for future water disruptions and reflect the malls’ greater ecosystem.

Having introduced sewage treatment plants nearly three decades ago, well before any compliance requirements, SM Supermalls also made significant investments in efficient low-flow fixtures and water-saving technologies to prevent unnecessary consumption at scale. In 2023, the first rainwater treatment facility by a mall opened in Baguio to convert rainwater into another potable resource, alleviating pressure on the local water grid.

SM Cares engages communities, mallgoers, and tenants in water conservation initiatives that inspire mindful consumption and collective action.

At a cultural level, SM Supermalls becomes a living sustainability classroom where mallgoers, employees, and tenant-partners are made aware of its water, waste, and energy programs. Partnerships with NGOs, government agencies, and civic groups also sustain water conversations through the mall’s broad reach and are crucial to the sustainability agenda.

Embedding the message of water sustainability, SM Cares champions UN SDG6 – using every mall touchpoint and social media to create content on water conservation, access to safe water, sanitation, and hygiene for health and well-being.

Water sustainability is a shared responsibility across all SM malls. SM Cares engages and promotes water conservation initiatives that inspire mindful consumption and collective action.

As a vital community hub, the malls promote the wider SM Green Movement campaign, empowering people to practice responsible water use.

Building what matters, today

Water’s essential role supports human activity and economic growth.  As climate concerns accelerate and affect water supply, SM Prime’s unified stance on water stewardship prepares for challenges ahead.

The first mall to receive LEED Gold Certification in 2017, SM Aura’s wastewater treatment plant and smart water management technologies ensure responsible and efficient water use.

SM Supermalls not only assists larger partner-tenants with compliance and the bottom line. It similarly inspires smaller businesses and other stakeholders that depend on mall operations to adopt innovative solutions.

“The scale of what we are doing today for water is already proof that we are reaping the benefits of the innovative vision of our leadership,” says Steven T. Tan, President of SM Supermalls.

“What makes our programs truly meaningful is how they bring people and purpose together. It creates a ripple effect of sustainability that reaches beyond our walls,” said Tan.

About SM Green Movement

SM Prime Holdings, Inc. (SM Prime) is one of the largest integrated property developers in Southeast Asia, committed to creating sustainable, innovative, and inclusive spaces for Filipinos. Guided by its vision of building a better future, SM Prime develops malls, residences, offices, hotels, and leisure properties that support the growth of communities across the Philippines.

Through the SM Green Movement, SM Prime champions sustainability by focusing on waste management, water stewardship, and energy efficiency for lasting impact. The movement empowers individuals, families, and communities to take part in simple acts that create shared prosperity for generations to come. (SM PRIME)